Thursday, August 6, 2009

Legitimacy...or something close

Sometime last night our Per Cazo Cellars web site was launched into the cyber universe. What a sense of progress this is for our fledgling wine operation. I hope you go visit it and give us feedback. Sometimes when you work on something for so long, you get so close to it that it is difficult to maintain objectivity. www.percazocellars.com.

What amazes me about building a web site is how powerful technology can be even for little guys like us. The ability to reach almost anyone in the world about our passion puts us on the same playing field as the big boys. While it's true we don't have our shopping cart up yet and there is room for growth as we become a better financed operation, there is little holding us back from sharing our wine with people we don't know. We have been very fortunate to have had support from our friends and family as we have launched Per Cazo, but now we can cast our net out to a much larger network. Before, I was almost embarrassed by our little holding page on the web.

I think our site portrays the elegance and sophistication that are present in our wines. When you start a new wine label in these challenging times, you better have the goods in the bottle. So far we have delivered a great value wine and it isn't just proud wine parents making that claim. We are starting to have a following which is the best affirmation a winery could ask for. Soon we will be in our tasting room which really will validate what we are trying to accomplish. More on that later.....

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